Bed Head Back It Up Texturizing Cream 4.23 oz

Bed Head Back It Up Texturizing Cream — Shape, Texture, and Hold That Lasts

You already know the name, and you already know what it does for your hair. Bed Head Back It Up brings that same reliable texture and hold you count on, ready whenever your style needs it.

Flat, shapeless hair by midday is frustrating, especially when you've already spent time styling it. This cream is built to fix that with real staying power and a soft, workable finish that doesn't feel stiff or crunchy. A few reasons people keep this one in rotation:

• Gives noticeable shape and texture definition without weighing hair down
• Offers long-lasting hold for any hair type, from fine to thick
• Carries a tasty pear fragrance that feels fresh, not overpowering

Bed Head Back It Up Texturizing Cream For Shape And Texture is a texturizing hair styling cream made to work with your natural pattern rather than against it. This bed head back it up texturizing cream for shape and texture 4.23 oz tube uses a lightweight, flexible formula so you get grip and movement instead of a stiff, sticky feel. It's part of a growing list of expat hair care essentials that people search out when they want familiar US hair styling products online, no matter where they've landed. The flip-top tube and quick-absorb formula make it easy to work through damp or towel-dried hair in seconds.

Technical Specifications

• Brand: Bed Head
• Product Name: Back It Up Texturizing Cream For Shape And Texture
• Variant / Scent: Pear Fragrance
• Form: Styling Cream
• Size / Weight: 4.23 oz
• Suggested Use: Apply to towel-dried hair. Comb through for even distribution. Wrap hair around fingers to activate textured waves. Dry from below, scrunching as you dry. Avoid contact with eyes; rinse with water if contact occurs.
• Key Ingredients: Glycerin, Hydroxyethylcellulose, Adansonia Digitata Fruit Extract, Punica Granatum Fruit Juice, Tocopherol, Bisabolol

If you want shape and texture definition that actually holds up through the day, Back It Up is worth adding to your routine. Grab this texturizing cream and give your hairstyle the hold and hold it deserves.

Water (Aqua/Eau), Acrylates Copolymer, Glycerin, Propylene Glycol, VP/Methacrylamide/Vinyl Imidazole Copolymer, Polysorbate 20, Triethanolamine, Hydroxyethylcellulose, Phenoxyethanol, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Fragrance (Parfum), Pentylene Glycol, PEG-7 Dimethicone, PEG/PPG-25/25 Dimethicone, Adansonia Digitata Fruit Extract, Laureth-7, Punica Granatum Fruit Juice, Disodium EDTA, PEG-4 Dilaurate, PEG-4 Laurate, Lactic Acid, Ammonium Hydroxide, Phenylpropanol, Iodopropynyl Butylcarbamate, PEG-4, Tocopherol, Sodium Benzoate, Propanediol, Caprylyl Glycol, Citric Acid, Trideceth-9, Bisabolol, Linalool.

Apply to towel-dried hair. Comb through for an even distribution. Wrap hair around fingers to activate textured waves. Dry from below, scrunching as you dry.

Pre-caution: Avoid contact with eyes. If contact occurs, rinse with water.